Market Review and Outlook of the Gas Stove Market

China Gas Stove Market Situation

After the fully competitiveness of the 1990s, the brand of the domestic gas stove market concentration has been strengthened, and mainly in the Pearl River Delta, Guangdong industrial clusters. Overall, the degree of concentration of the industry is not enough. Often brand's market share is around 65% on the gas stove market, the market share is as high as 30% or more of the small local brands and no-name manufacturers. This is a big development room for well-known brand manufacturer to enhance brand market share. Industry sources said that the well-known brand of gas electric oven occupies a major of the first high-end markets, small local brand name manufacturers at a low price to occupy the second and third rural market. Into the second half of 2011, due to the continued downturn of the real estate market, the kitchen electrical closely related to the real estate industry showing a decline in sales trends, the sales only have slight increase.

Energy-saving & Safety Remains a Technical Origin of Gas Stove

Ever since built in gas oven enters the Chinese market, many companies are trying to stir-fried gas stove technical concepts, the appearance functions continues to expand the product marketing force. After years of market testing, energy saving and safety is still a technical origin of the gas stove. Domestic gas stove industry started earlier, but the technical development is very slow. Since 2005, Huadi captured the trend of energy-efficient technology, and the industry began to carry out energy-saving technological innovation. According to industry sources, the gas stove industry has two major undesirable phenomena. First, there are no energy efficiency standards, and the enhancement of the energy-saving technologies lack of driving power, gas stove is the home energy guzzler, the whole industry vigorously improves the thermal efficiency, promotion of energy-saving products can save a lot of gas energy annual.

Challenges and Opportunities of the Gas Stove Market

Stepped into 2012, the gas stove closely related to the real estate industry will continue to show a trend of declining sales. Kitchen appliances and real estate industry fit coefficients up to 0.8, two years earlier, the overheated real estate overdrafts kitchen electrical products sales, and there is a lag in the impact of the property market regulation and control of the kitchen electric industry, so the situation is still grim this year. The construction of the national security room will also become a new growth point of the gas stove and the whole kitchen electric. The future although the downturn in the real estate market to some extent hinders the growth of the gas stove industry, but also help domestic gas stoves and even kitchen electric industry to complete a shuffle. The upgrading of industry concentration is conducive to healthy competition in the industry in technology, manufacturing, and to ensure the product quality, and the last truly benefit the consumers.

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