Co-existed Opportunities and Challenges in Chinese LED Display Market

Rapid Growth of LED Display Demand

Driven by the rapid growth demand of stadiums LED display, LED display applications gradually increased in recent years. Currently, LED has been widely used among banks, train stations, advertising and stadium. Display from the traditional monochrome static display into a full-color video display. In 2006, the Chinese LED display market demand amounted to 4.05 billion RMB, an increase of 25.1% over 2005, and the full-color display demand amounted to 17.1 billion RMB, accounting for 42.2% of the overall market, the amount of demand for color display ranks the second place, the needs is $ 16.3 billion, accounting for 40.2% of the overall market, the monochrome display price is relatively cheap, the demand is $ 7.1 billion. With the Olympic Games and World Expo are approaching, outdoor led display screen, will be a wide range of applications in the stadiums and road traffic signs, LED display used in the Sports Plaza gets rapid growth.

Major Activities Become the Booster of LED Display Market

The 2008 Olympics will directly promote the Stadium with the rapid increase in the quantity of the screen, at the same time, because the Olympic Games also has higher quality requirements for the large led displays, so the proportion of high-end screen will also increase the quantity and quality improvement of growth to drive the LED display market. In addition to the stadiums, major events such as the Olympic Games and the World Expo held bound to increase in the number of advertising screens to improve their income, so as to promote the development of the advertising market with a screen. Will be accompanied by a lot of major events, some activities may require a large screen LED, these needs may also be in addition to directly drive the display market while driving LED display rental market.

China Will Become a Major Production Base of Global LED Display

At present, in China, there are many enterprises engaged in LED display production, by the high price of the impact of foreign-funded enterprises LED display, more local enterprises engage in the Chinese LED display market. At present, the native LED display manufacturers in addition to supplying the domestic demand, but also continue to exports to foreign markets. In recent years, due to the cost pressure, some well-known LED display enterprises have gradually moved the production base to China. With the production of LED display manufacturers constantly shifted their production bases to China, and combined with the many domestic LED display local enterprises, China is becoming a major production base for the global LED display.